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    • CommentAuthorleilakaas
    • CommentTimeFeb 27th 2010
     
    THE WHAT & WHY OF MEDIA LITERACY


    1. Mapping Media Education Policies in the World: Visions, Programmes and Challenges
    by Divina Frau-Meigs (ed.) and Jordi Torrent (ed.)
    The Foreword of this March 2009 document provides one definition of media literacy: "the ability to access the media, to understand and evaluate critically their contents and to create communications in a variety of contexts." According to the document, "media literacy is one of the principal new tools that provide citizens with the skills they need to make sense of the sometimes overwhelming flow of daily media and in particular, new media and information disseminated through new communication technologies." The document urges a global, shared rationale that can be summarised "as revolving around the 6 C's of the Competences for media education: Comprehension, Critical Capacity, Creativity, Consumption, Citizenship and Cross-Cultural Communication.
    http://www.comminit.com/en/node/301696/307


    2. Principles for a New Media Literacy
    by Dan Gillmor
    This December 2008 paper proposes rethinking, or at least reapplying, some older cultural norms. Once called "media literacy", this set of principles includes trust and credibility - which can be a challenge not only for traditional media but, especially, for new media (e.g., politically funded blogging in election years, services that pay bloggers to recommend products, etc.). The author commends the worldwide web for beginning to generate and aggregate media criticism. The web and the associated media tools available also give more widespread accessibility so that media consumers can become creators. However, as stated here, the role demands a new kind of media literacy for both consumers and creators. The competencies of media education set forth here for participation in media consumption are: scepticism, judgement, understanding, and reporting.
    http://www.comminit.com/en/node/290649/2754

    3. Youth Engaging with the World: Media, Communication and Social Change The International Clearinghouse on Children, Youth and Media's Yearbook 2009
    "Young people's competence in using media, their ability to produce, understand and interact with the multiplicity of both new and old media formats and technologies have been instrumental in the manifestation of social processes of change. This book seeks to explore theoretical assumptions as well as empirical evidence of media and information literacy in action. But it also gathers examples of how youth in developing countries have used their skills to bring about change."
    http://www.comminit.com/en/node/306319/307


    4. Media Literacy: Citizen Journalists
    by Susan D. Moeller
    This report investigates how the United States (US) government, international institutions, and private foundations are trying to teach a new cohort of semi-journalists to be media-literate. Arguing that, "[i]n places where economic and political challenges make it problematic for traditional media to operate, citizen journalism allows a community not only to take control of - and responsibility for - the media coverage of citizens' hometowns but also to learn about and get engaged with the issues and events that matter to them", the article makes the case for funding media literacy programmes for citizen journalists. "Given the growing importance of citizen journalism in keeping critical communication channels open and populations accurately informed, training needs to be expanded to citizens in countries in transition and crisis."
    http://www.comminit.com/en/node/306353/2754


    5. Make Media Matter - United States
    From the Independent Film Channel (IFC), this interactive forum is designed to foster a deeper understanding of the vital role media plays in our lives, society, and world. It is based on the premise that we have yet to develop a "common language that enables us to untangle the myriad of conflicting messages we consume every day....If we as a society are to harness the true potential of media, we must meet, communicate, challenge, share and empower ourselves to consume and create media in ways that strengthen global citizenship." Hofstra University Professor Paul Mihailidis' "5 A's of Media Literacy" provides a basic vocabulary for the Make Media Matter site in an effort to facilitate discussions by consumers and creators of media.
    Contact: Paul Mihailidis Paul.Mihailidis@hofstra.edu
    http://www.comminit.com/en/node/306395
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